Dear Rae originally started in Karin’s parents’ home over a decade ago after which it moved out of the nest, proverbially speaking, to the heart of Woodstock, Cape Town. We loved our new home, but as the business grew, so did our team and our workshop. In 2019, we needed to move to a bigger space. It was time for a fresh chapter and our journey led us to 164 Bree Street in the bustle of the city centre. Surrounded by like-minded creative businesses and local brands - including an array of coffee shops and favourite local hangouts - it has been the perfect fit for us as we establish our flagship store and studio, in the heart of Cape Town. Should you ever find yourself visiting our city, you’ll spot our soft pink building on the corner of Bree - complete with a wide sweeping terrace and views of Table Mountain where you can relax and take in the scenery, while enjoying a cup of coffee.
We wanted the space to feel inviting and as if you were being welcomed into someone's home. Our aesthetic is clean, bright and fresh. And the space is sprinkled with local treasures as well as those from lands far away, including ceramics, decor and home living pieces - some of which are available to purchase. We obviously have a strong focus on our signature handcrafted jewellery collections, which are artfully displayed throughout. We have nurtured this retail space to reflect the ease and accessibility of our brand, and our passion for craftsmanship and design.
The space also hosts a custom design lounge for private consultations with our designers, an office, and the workshop where the magic happens. Dear Rae employs 16 staff members with a strong sense of mentorship focused on uplifting and growing each person's career path within the business.
We are incredibly proud of our all-South African workshop team and the beautiful space we’ve created for our treasures to be made. Our workshop is an integral part of our business and our staff are like family. Every single Dear Rae piece is locally handcrafted by this passionate team of individuals - comprising goldsmiths, manufacturers, setters and designers.
We work exclusively with solid metals - nothing is ever plated - and whether visiting or purchasing online, you will notice only the highest quality standards and craftsmanship coming out of our workshop.